I wanted to thank you for your great customer service. Your Client Coordinators are amazing!  I receive timely, accurate, and detailed reports every month that include narrative comments that allow us to set realistic goals for our employees.  CIA is an integral part of our successful sales culture.
Massachusetts Credit Union

CIA's command of service standards and knowledge of the sales process for Financial Institutions has helped our Credit Union excel in the past three years. Without their knowledge, expertise, and guidance, this would not have been an easy task.  Their training methods ensure staff jump onboard with the sales & service process and they are always there to bounce ideas off of. I would absolutely recommend CIA to any company that is looking to take the next step to become a more member/customer focused organization.
Rhode Island Credit Union

To be successful, any company must have a sales management system that includes documentation of performance, management accountability, and a balance of consequences related to ongoing performance.  Creative Image Associates has given us the tools to systematically manage our sales process.
Maine Bank

Setting goals and rewarding staff performance is just the start of developing a sales culture.  Without accurate, effective methods of measuring employee behavior, not much will change.  Our partnership with Creative Image is a key component of our success ... because what gets measured gets done!
Florida Credit Union

Although we had an excellent training progam, it was not being applied and reinforced in day-to-day interactions with our customers.  To successfully compete internationally, we also needed to know how we compared to overseas financial institutions.  CIA created an easy to administer program utilizing well-trained local mystery shoppers combined with overseas data resources.  Our on-going customized performance feedback system was precisely the solution we needed.
Bermuda Bank

Creative Image keeps us focused on the 'cycle of excellence'. . .               
Simply put, we educate, evaluate, and celebrate.  With continuous repetition of this 3-step process, our people have truly become our greatest asset.
British Columbia Credit Union





Measurement is Key!
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Serving the Financial Services Industry
Since 1989